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In 2022, Barratt Homes (now Barratt Redrow Plc) bought Land Promoter Gladman Developments.
In 2023, Bellway Homes purchased all the share capital of Rosconn Strategic Land (a land promoter). In 2025, Persimmon Homes bought Lone Star Land, a Warwickshire-based land promoter. Landowners should always be aware that a Land Promotion Agreement is different from a Land Option Agreement. Large Plc Housebuilders tend to only utilise Option Agreements, whereas Land Promoters use a Land Promotion Agreement. You can find out about the differences between these types of agreement in this website and we welcome any landowner seeking advice on selling land to a developer or who requires advice on selling land to a land promoter to contact us : John Holland Director LandSite Landsite Limited Penrose House 67 Hightown Road Banbury Oxfordshire OX16 9BE T. 01527 328401 M. 07971 389985 E. [email protected] W. www.landsite.co.uk
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Landowners are in for a treat in 2026 as at long last house prices will begin to move (interest rates bottoming out at 3.25% will drive new mortgages across the board) and housebuilders and land promoters are already 'gearing-up' to buy more land I think.
We have recently seen land deals having completed in the last 6-8 months at much better prices 'per plot' of £99,000 in the south-east to as much as £80,000 over in Wiltshire being paid to landowners after the develoer has got planning permission. This easily equates to around £750,000+ per acre and will undoubtedlyt increase in the coming years (Savills have just announced that they think house prices could increase by 22% to 2030, on average). Further north plot values are running between £40,000 to as much as £75,000 in good areas equating to around £300,000 to £500,000+ per acre. Do call me or email if you want straight-taking advice or guidance on how best to secure a deal with a developer, housebuilder or land promoter - that is what we specialise in doing and we can definitely help you. John Holland Director Landsite Limited Penrose House 67 Hightown Road Banbury Oxfordshire OX16 9BE T. 01527 328401 M. 07971 389985 E. [email protected] W. www.landsite.co.uk |
About this Blog :Some useful articles & links to resources which landowners can read and connect with to assist them with learning more about the process, pitfalls, challenges and positive outcomes for selling their land. Archives
May 2026
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